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Feel the Beauty with BRAVIA

08 January 2013

New TV range from Sony excites the senses with best-ever picture quality, sound and unmissable looks


• New range of 4K LED TV will be introduced in 65” and 55”
• See every detail with 4K X-Reality PRO and latest X-Reality PRO
• Discover a rich new world of colour with TRILUMINOS Display
• Thrill to clearer sound with strong, rich bass
• Connect easily with your smartphone or tablet
• Experience the presence and simplicity of Sony’s new Sense of Quartz design

Feel the beauty, emotion, drama and excitement of every moment with this season’s best-ever BRAVIA line-up from Sony. Stunning pictures and soul-stirring sound come together in an immersive TV experience that’s never been more real. Enrich your viewing enjoyment and effortlessly control BRAVIA with your smartphone or tablet. Add a subtly powerful presence to any living space with Sense of Quartz – the dramatic new direction in TV design that enhances your entire entertainment experience.

Go beyond HD with detail that’s never been more real
Once you’ve seen it there’s no going back. Immerse yourself in an incredible world of 4K images by Sony, packed with extraordinary detail that’s just like real life. The powerful 4K X-Reality PRO processing engine lets you enjoy all your favourite content in detail-packed 4K resolution – from Blu-ray Disc™ and TV broadcasts to web videos. With all content upscaled to four times the resolution of Full HD (actual resolution 3840 x 2160 pixels), 4K transforms your viewing experience as you’ve never dreamed before.



Following the release of its highly acclaimed 4K LED TV in the world’s largest 84” class, Sony expands its line-up through the phased global launch of 65” and 55” X9000A series 4K LED TVs.

Best-ever picture quality, whatever the source
Whatever you’re watching, the latest X-Reality PRO engine analyses, cleans and refines images, carefully matching pixel patterns against its huge database. You’ll get the best from any picture source – from movies to low-resolution smartphone clips.

A wider world of richer, purer colours
Unique to Sony, new TRILUMINOS Display enriches your viewing with an even wider palette of rich, ultra-real colours, including hard-to-reproduce reds and emerald greens. From shimmering seascapes to flowers and lush, rolling meadows – everything’s more vivid and satisfyingly real. Skies are bluer, and faces look better with subtle, natural skin tones.

By integrating QD Vision’s “Color IQ” (*1) optical component with Sony’s unique display technologies, this television set achieves significantly wider colour gamut, that provides a far more natural and vivid viewing experience with a heightened sense of depth.

Soul-stirring sound you’ll really feel
Sony’s unique Signal-to-Sound architecture makes every moment more real – from the roar of a packed stadium to the quietest whisper. Advanced processing technology restores, optimises and refines audio signals for sparkling music and dialogue that adds an extra thrill to all your viewing.

Just one touch: make the connection with your phone or tablet
The new BRAVIA Line-up is smarter than ever, coming together with mobile devices to create a seamless entertainment experience. Browse schedules, record shows and explore related content with TV SideView, the intuitive new app for your Android or iOS device. Touch your NFC-compatible Xperia smartphone briefly against One-touch Remote, the NFC embedded simple TV remote to effortlessly establish a wireless connection. Then ‘mirror’ your phone on BRAVIA: it’s a great way to enjoy photos, videos, games and apps on the big screen with fabulous colour and detail.

Sense of Quartz – beauty and intelligence combined
Open your imagination to Sense of Quartz, the subtly powerful new direction in TV design by Sony. Timeless geometrical forms are fused in harmonious balance, with the monolithic quartz-like rectangular panel floating over a circular base that expresses purity and simplicity. They’re united by an intelligent ‘core’, responding to your commands with a softly coloured glow immediately beneath the Sony logo on the TV’s bezel.

This season’s stunning new BRAVIA range will be available in Europe from April 2013, and the X9000A series from July 2013.

Notes to editors


(*1) “Color IQ™” is an advanced light emitting semiconductor technology developed by QD Vision, Inc.
Color IQ™ and the Color IQ logo are trademarks of QD Vision, Inc.
http://www.sony.net/infociq

The 2013 BRAVIA LCD TV range at a glance

X9000A series
available in 65” and 55”

W900A series
available in 55”/46”/40”

W802A series
available in 55”/47”/42”

W650A series
available in 42” and 32”
W600A series
available in 32”/24”

4K (3840x2160 resolution)
4K X-Reality PRO
TRILUMINOS Display
Motionflow XR 800Hz
Passive 3D
Magnetic Fluid Speaker
Clear Phase
S-FORCE Front Surround 3D
One-touch mirroring with NFC
TV SideView
Sony Entertainment Network
Super Multi Format USB Play

X-Reality PRO
TRILUMINOS Display
Motion
flow XR 800Hz
Active 3D
Long Duct Speaker
Clear Phase
S-FORCE Front Surround 3D
One-touch mirroring with NFC
TV SideView
Sony Entertainment Network
Super Multi Format USB Play

X-Reality PRO
Motionflow XR 400Hz
Passive 3D
Bass Reflex Box Speaker
Clear Phase
S-FORCE Front Surround 3D
One-touch mirroring with NFC
TV SideView
Sony Entertainment Network
Super Multi Format USB Play

X-Reality PRO
Motionflow XR 200Hz
Bass Reflex Box
Clear Phase Speaker
S-FORCE Front Surround 3D
Screen Mirroring
TV Side View
Sony Entertainment Network
Super Multi Format USB Play

For more information please contact
Sony Europe PR Team


Offering an integrated entertainment experience through its electronics, mobile, music, pictures, game and the Sony Entertainment Network, Sony is uniquely positioned to be one of the world's leading consumer brands. Sony is renowned for its audio-visual products in both the consumer and professional markets, such as the 4K Ultra HD and Full HD LED BRAVIA™ televisionCyber-shot™ digital cameraHandycam® camcorder, “α” (pronounced Alpha) digital SLR camera, Xperia™ Tablet and Walkman® MP3 player as well as its VAIO™ personal computers and 3D HD professional broadcast equipment. 

For more information on Sony Europe, please visit www.sony-europe.com. For more information on Sony Corporation please visit www.sony.net

“Sony”, “WALKMAN”, “VAIO”, “Cyber-shot”, “Handycam”, “α”, “BRAVIA” and “Xperia”  are registered trademarks or trademarks of Sony Corporation. All other trademarks or registered trademarks are the property of their respective owners.